Mitsubishi Motors Philippines Corp. (MMPC) continues to achieve strong sales for the year registering growth rate of 43.7 percent, higher than the industry growth of 37%. From January to August, MMPC was able to sell 21,212 units, posting growth in both passenger cars and light commercial vehicle segments. MMPC passenger car sales grew by 58.5% due to Lancer 1.6 and Lancer EX sales, while LCV sales grew by 46.7% due strong sales of its Montero Sport, Strada pick up, Adventure and L300 models.
With this notable sales performance, MMPC current dealer partners and even new investors have become more aggressive in opening additional outlets and also renovating existing facilities to follow MMPC´s new visual identity. In fact, before the end of this year two more new outlets are scheduled to formally open: Peak Motors located in Manila Bay is set to open this October while Diamond Motor Corporation will open its EDSA branch in November. MMPC expects to sustain its robust performance in the next 3-5 years given the renewed market confidence, aggressiveness of its business partners and Mitsubishi Motors´ exciting vehicle line up for the medium term.
NEW MITSUBISHI MOTORS TAYTAY RIZAL OUTLET
Recently MMPC just opened its 43rd outlet, Evolander Motor Corp. (EMC). Strategically located in a 5,000sqm lot in 88-108 Manila East Road, Kaytikling, Taytay Rizal, Evolander Motor Corp. boasts a full- service dealership that has a 10-vehicle display showroom and a workshop that can provide Factory Certified Services such as Periodic Maintenance Service, mechanical repairs, electrical repairs, and engine/transmission overhauling.
The inaugural ceremony was attended by MMPC Executives headed by its President and Chief Executive Officer Mr. Masahiko Ueki, Hon. Mayor George Ricardo Gacula II of Taytay Rizal and DTI Region IV-A Director Mercy Pareño
MMPC executives congratulate Evolander Motor Corp. for bringing closer to the Rizaleños world-class showroom that offers quality vehicles. “MMPC is confident that EMC will achieve its expected monthly sales target and likewise EMC will contribute in sustaining MMPC´s strong number 2 market leadership,” Mr. Ueki commended.