Mitsubishi Motors Philippines Corp. (MMPC) awarded Diamond Marcos Highway, Inc. as its “2009 Dealer Outlet of the Year” in its recent annual Dealer Conference. Diamond Marcos Highway, Inc. stood out to be the best among the other 41 outlets nationwide, as it topped the various criteria and standards set by MMPC, in the areas of retail efficiency, customer service, parts and service targets attainment, and dealer facilities.
Mitsubishi Motors Philippines President and CEO, Masahiko Ueki said “We at Mitsubishi Motors Philippines congratulate Diamond Marcos Highway, Inc. for achieving this prestigious award. This award is a proof of hard work and ceaseless effort in providing excellent products and services with the highest note on customer satisfaction”. Mr. Ueki also credits MMPC’s outstanding performance in 2009 to its dealers. “We recognize all the efforts and hard work of all our dealers in meeting MMPC’s expectations. Thus, 2009 has been a remarkable year for all of us. Last year, we were also honored by J.D. Power Asia Pacific for achieving the highest numerical score in J.D. Power Asia Pacific 2009 Philippines Sales Satisfaction Index and tied for the highest in J.D. Power Asia Pacific Customer Service Index Study. We also surpassed our target sales for 2009 and retain a strong number 2 position in the industry. These recognitions and achievements are not possible without the joint effort of MMPC and its dealerships nationwide”, Mr. Ueki said.
The Dealer Outlet of the Year is an annual award given to motivate each dealer to perform their best in the areas of Vehicle Sales, Parts and Service and keeping their facilities in top form. This also aims to encourage them to adhere and comply with procedures and support various enhancement programs geared towards providing customers with quality service and total satisfaction. Furthermore, it also aims in further strengthening Mitsubishi Motors brand image as one of the leaders in the Philippine automotive industry.